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Advertising Industry News, PR and eMarketing News

NEWS: Crystal Auto Mall in N.J. has selected Sokal Media Group as their agency of record. Founded in 1990, Crystal is one of the leading Toyota, Scion and Mazda dealers in New Jersey. The decision was made based on Sokal Media Group's creative strategy and extensive experience in the automotive industry.

NEWS: The Pennsylvania-based Faulkner Organization has selected Sokal Media Group as their agency of record. Founded in 1932 Faulkner is the leading automotive retailer in Central and Southeastern Pa. and one of the largest privately held and family run dealer groups in the nation with more than 1,300 employees.

NEWS: Adapt Partners, an integrated marketing agency based in North Carolina, has added a new full-time employee to its staff: Technical SEO Director, Brian Gilley. This strategic hire was a move for the agency to enhance its Technical SEO services as it has been an offering that has not only provided the agency with an edge since inception, but has also increased in demand over the years.

NEWS: Photos of kittens are cute, but clothing and food are where it's at when it comes to online advertising. PopMarker Inc., creators of the advertising industry's most advanced platform for programmatic and in-image advertising, found that fashion and food are the most likely to lead to views, which can in turn generate cash for publishers.

NEWS: Los Angeles-based Neotrope, a 32-year-old brand marketing, PR, and content development firm, today announced the launch of its 2016 annual PR Grants program for U.S.-based 501(c)3 charities. Launched in 2000, the Non-Profit PR Grant was designed to help raise awareness of selected charities to traditional media, to the public, as well as to potential 'halo' sponsors and donors.

NEWS: Journey Sales, a leading provider of innovative customer engagement solutions for sales professionals, is pleased to announce that they will be a sponsor of the CEB 2015 Sales and Marketing Summit, to be held October 20-22 at the Cosmopolitan Hotel in Las Vegas, Nevada.

NEWS: MCT Trading, Inc., a recognized industry leader in mortgage risk management providing pipeline hedging, best-execution loan sales and centralized lock desk services, announced that it hired Paul Yarbrough to manage new client on-boarding, its secondary marketing technology, and solution training.

NEWS: Long-term care (LTC) insurance agents often resist reaching out to friends who could use their help. And seekers of LTC insurance information also resist reaching out to friends who may be in the business. But there's much to gain from overcoming this reluctance, according to ACSIA Partners, a leading long-term care insurance agency.

NEWS: Cogensia, a data-driven marketing firm, recently launched a breakthrough restaurant marketing solution - Dining Segments. The segments categorize U.S. households based on eight of the most popular dining categories. The segmentation places every consumer into different profiles based on hundreds of demographic, survey, lifestyle and interest data elements.

NEWS: Eularis announces the release of E-VAI, the latest development in sophisticated artificial intelligence (AI) technology delivering next generation analytics and decision making to Pharma marketers globally. E-VAI changes the game for marketers struggling to understand and get value from their marketing.

NEWS: Klingenstein, Fields and Co., L.L.C. today is now operating as 'Klingenstein Fields Wealth Advisors' as part of a recent rebranding initiative. The new brand highlights the firm's integrated approach in providing comprehensive wealth management services to a broad range of high-net-worth clients.

NEWS: Ohio's Mulch Manufacturing Inc., a leader in packaged mulch manufacturing and distribution, announced the selection of Katz Marketing Solutions to provide brand marketing strategy and brand expansion services.

LOS ANGELES, Calif. /eNewsChannels/ -- NEWS: iLove.LA announced today that its new site, VipDomains.LA is now open. Anyone now has the chance to takeover a service area, product or the prestige of owning a word for L.A., online. Open to all, benefit now from owning the best .LA domain names. You didn't have to be first ten years ago, bid in auctions, pay extra early fees, or buy from your unwilling competitor.

NEW YORK, N.Y. /eNewsChannels/ -- NEWS: A new online directory - Rug Cleaning Companies (RugCleaningCompanies.com) - has assembled what it believes to be 'the best rug cleaning carpet services in New York.' Need someone to clean your drapes or high-end carpet? They've got you covered.

SEATTLE, Wash. /eNewsChannels/ -- NEWS: Seattle's Eco Roof Service expanded its business by 60 percent in just a few months through new marketing channels like social media and door-to-door. Social media marketing had increased its name recognition and attracted new customers, announced Aaron Zarling of the Seattle roofing company.

LOS ANGELES, Calif. /eNewsChannels/ -- NEWS: MostFit is excited and proud to announce the onboarding of internationally recognized exercise physiologist and certified sports nutritionist Tom Holland, as a Brand Ambassador.

SCHAUMBURG, Ill. /eNewsChannels/ -- NEWS: Cogensia this month launched Audience IntelliList - the marketer's new, go-to solution for selecting the best targeted direct mail and email marketing lists. Loaded with key information to target and acquire new customers, IntelliList's database contains more than 113 million households.

NEW YORK, N.Y. /eNewsChannels/ -- NEWS: Weitz and Luxenberg today announced it will investigate potential claims from consumers pestered by unsolicited phone calls or spam text messages from telemarketers, debt collectors and others.

LITTLE ROCK, Ark. /eNewsChannels/ -- NEWS: Arkansas Mutual Insurance Company announced today that it will be joining Constellation, a mutual holding company, and its family of companies. Arkansas Mutual is a provider of medical professional liability insurance for physicians, located in Little Rock; it will be the third Constellation member company, joining MMIC and UMIA.

GREAT FALLS, Va. /eNewsChannels/ -- NEWS: LeaseAccelerator announced today that sales leader and go-to-market strategist Jay McGlynn has joined the company as Chief Revenue Officer. Jay brings more than 40 years of enterprise technology sales experience to a team delivering comprehensive Equipment Lease Management (ELM) solutions to Fortune 1000 companies.

LONDON, Ontario /eNewsChannels/ -- NEWS: Voices.com, the go-to online marketplace for voice-over talent, is pleased to announce a $2 million working capital investment from BDC Capital. The company will use this capital to acquire additional space, tools, and hire more people to maintain momentum as it is working to solidify its leading market position.

MIAMI, Fla. /eNewsChannels/ -- NEWS: ImageAMMO LLC and MobileMoment LLC have entered into an exclusive license and distribution agreement to offer the ImageAMMO platform for use in mobile marketing. ImageAMMO developed the technology for the next-generation platform to distribute and manage digital content in smartphones and tablets.

MOUNTAIN VIEW, Calif. /eNewsChannels/ -- NEWS: Tanis Communications, Inc., an award-winning marketing and PR services firm specializing in business-to-business (B2B) communications for high-tech companies, today announced the opening of its office in Austin, Texas, adding to its presence in Silicon Valley and New York City.

PLEASANTVILLE, N.Y. /eNewsChannels/ -- NEWS: So-called 'vanity phone numbers' offer a unique and easy marketing opportunity for small businesses. Once you acquire a vanity, easy to remember phone number from RingBoost, it's yours, a unique asset. Like a piece of property, no one else can own it.

FAIRFIELD, Conn. /eNewsChannels/ -- NEWS: LinkedIn Evangelist Marc W. Halpert, managing director of Connect2Collaborate, has announced his newest seminar, 'Deep Dive Into LinkedIn,' is now available for purchase. Halpert said, 'Deep Dive into LinkedIn features 77 slides over about 90 minutes with dozens of pragmatic, tangible ideas to make your brand soar by showing you exactly how to use LinkedIn's latest 2015 enhancements.'

NEW ORLEANS, La. /eNewsChannels/ -- NEWS: David Nour, enterprise growth strategist, and thought leader on Relationship Economics, will be presenting the keynote address at the 2015 ProfitStars Educational Conference and Technology Showcase (PEC) on March 17, 2015 at the Hyatt Regency in New Orleans.

NORTH HOLLYWOOD, Calif. /eNewsChannels/ -- NEWS: Marking its active role in the political printing arena, The Harman Press will be the Official Printer for the 2015 Pollie Awards and Conference in New Orleans, March 17-19, 2015, organized by the American Association of Political Consultants. This will be the second year that The Harman Press has provided the AAPC with printing for its programming material and signage for its annual conference and awards events.

CHICAGO, Ill. /eNewsChannels/ -- NEWS: Caballeros Inc. today announced that the Beverage Testing Institute's Tastings 2014 International Review of Spirits Packaging Competition has awarded Scorpion Mezcal's(R) 4-Pack Silver Sampler Gift Box several Gold awards and runner-up status for 'Best Gift Box.'

SAN DIEGO, Calif. /eNewsChannels/ -- NEWS: ReverseVision, Inc., the leading technology provider for the reverse mortgage industry, today announced that seasoned marketing executive Wendy Peel has joined the company as its vice president of sales and marketing. In this position, Wendy will be responsible for managing the ReverseVision brand, working with product development and broadening brand awareness among forward lenders and financial planners.

TIPP CITY, Ohio /eNewsChannels/ -- NEWS: Proto Plastics of Tipp City today announced the roll-out of their new website. Proto Plastics partnered with Bash Foo, a digital marketing company also in Tipp City to build a new website that would better communicate their services, products and solutions.

WASHINGTON, D.C. /eNewsChannels/ -- NEWS: Donation Pages, Inc. today announced the launch of its recently enhanced political fundraising website. The new platform incorporates unique technology to provide a web-based automated crowd fundraising capability with cloud storage specifically designed for the complexities of political and nonprofit fundraising and micro-targeting advocacy.

BOSTON, Mass. /eNewsChannels/ -- NEWS: Truebridge, Inc., a content marketing company serving the financial industry, is excited to announce the newest update to its Content Marketing System. Threats to cyber security have become increasingly prevalent over the last few years.

SANTA ROSA, Calif. /eNewsChannels/ -- NEWS: Jaya Savannah, renowned strategy coach for holistic businesses, today announced her 2015 Top Holistic and Beauty Business Trends. In this annual set of predictions, Savannah expects to see business growth in holistic services related to Sensory Integration, Nutrition and Skincare, Farm-to-Face, Weddings, Body Weight Training, Adrenal Fatigue, and Boho Style.

LOS ANGELES, Calif. /eNewsChannels/ -- NEWS: DrivenBI LLC today announced that Civic Resource Group International (CRG), the innovative developer of CivicConnect(TM), first of a kind fully integrated Mobile / Cloud / Data First platform and solutions for government and civic organizations, is now an authorized reseller of DrivenBI's market leading cloud-based data analysis platform, SRK.

LANSDALE, Pa. /eNewsChannels/ -- NEWS: Global DMS LLC, a leading provider of Web-based compliant valuation management software and SaaS, today announced that the Philadelphia Business Journal (PBJ) presented its vice president of marketing, Jody Collup, with the highly regarded Women of Distinction award.

PHOENIX, Ariz. /eNewsChannels/ -- NEWS: On Small Business Saturday on November 29, a new organization is announcing its goal to unite small businesses across the country. Small Business Saturday, an American shopping holiday, was created and promoted by American Express to assist small business. The new Small Business of America (SBA) was created to fill the demand by small businesses.

ANAHEIM, Calif. /eNewsChannels/ -- NEWS: The Team AMVETS Welcome Home Program is pleased to announce it is one of 10 recipients for 2014 of Neotrope's annual J.L. Simmons Non-Profit PR Grant award. Team AMVETS' mission is to serve the veterans of our great nation, and to enhance the mental, physical and social well-being of all veterans.

LOS ANGELES, Calif. /eNewsChannels/ -- NEWS: California Safe Schools (CSS) today announces it is one of 10 recipients for 2014 of Neotrope's annual J.L. Simmons Non-Profit PR Grant award. With this commitment, Neotrope(R) will provide public relations and cause-marketing support to CSS over the next year to raise awareness around its programs and accomplishments.

NEW YORK, N.Y. /eNewsChannels/ -- NEWS: Masterseek has just launched an enhanced version of its search engine which includes, amongst other things, additional search capabilities. The purpose of these modifications being to allow the user to find and sort business contacts more easily and efficiently, using specific criteria. The new version has the functionality to apply multiple search terms at the same time, ensuring accuracy in the returned results.

ST. PAUL, Minn. /eNewsChannels/ -- NEWS: Author and veteran corporate consultant Dick Lee started out writing 'We Are Buyers. You Are Sellers. You're Busted' (ISBN: 978-1483416922; HVMPress) to track historically corporate abuse of customers and describe the resulting deterioration of buyer-seller relations. But when the narrative reaches the 2010s, Lee makes two surprise findings.