Industry Reports and Studies News
Edited by Tabitha Berg
SUNNYVALE, Calif. — After a year of steady declines in home remodeling, the Spring 2010 RemodelorMove.com U.S. Remodeling Sentiment Report reveals a 13% increase in the number of homeowners who say they will remodel in the next 12 months. This increase follows a 5% increase [...]
Edited by Tabitha Berg
BOONTON, N.J. — After years of steady growth, the $34 billion private line services market is entering a period of declining revenue, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link [...]
Edited by Aria Munro
BOONTON, N.J. — Despite the unsteady state of the global financial markets, the worldwide telecommunications industry is expected to continue expanding over the next five years as growth of wireless services in emerging markets offsets the spending slowdown in the advanced economies, says a new [...]
Edited by Aria Munro
LONDON, UK — Denimology, The Purseblog and Hypebeast have been named as the three most influential fashion blogs. This is according to Konector’s latest report, the Top 50 Fashion Blogs and Bloggers, which is designed for fashion companies who are using, or thinking of using, [...]
Edited by Tabitha Berg
BOONTON, N.J. — Analysis of most recent FCC data (Jan. 2008) reveals that about 45 million of the more than 117 million US households have no Internet service and when “no Internet” households are added to those households using dial-up to reach the Internet, the [...]
Edited by Aria Munro
CHICAGO, Ill. — KnowledgeAdvisors, one of the world’s largest providers of learning and talent measurement solutions, today announced it has released a new benchmark research report analyzing employee competency rating patterns. The research utilized KnowledgeAdvisors Metrics that Matter(R) analytics tool and its Talent and Performance [...]
Edited by Tabitha Berg
BOONTON, N.J. — The hospitals, physicians, pharmaceutical companies, and insurance providers that make up the 2.6 trillion US healthcare system will be spending $55.5 billion on telecommunications services over the next five years, says a new market research study released by the Insight Research Corporation [...]
Edited by Tabitha Berg
CHICAGO, Ill. — KnowledgeAdvisors, the world’s largest provider of learning and talent measurement solutions, has released new, constructive, research that provides thought leadership on innovative ways organizations in today’s economy will implement and measure informal learning to increase speed to competency and optimize learning resources. [...]
Edited by Tabitha Berg
SUNNYVALE, Calif. — RemodelorMove.com‘s U.S. Remodeling Activity Report(TM), a sampling of remodeling permits in the U.S., was issued for the second quarter 2009 today, revealing an increase in remodeling activity in certain regions of the U.S. for the first time in more than a year. [...]
Edited by Aria Munro
BOONTON, N.J. — The enterprise market for unified communications (UC) is expected to generate nearly $87 billion in revenue worldwide over the next five years, according to a new market research study from The Insight Research Corporation. UC provides a solution that knits together the [...]
Edited by Aria Munro
NEW YORK, N.Y. — Eularis is announcing the release of its report “How To Harness The Power Of Social Media In Pharmaceutical eMarketing.” This report puts to rest the issues around “can’t,” and shows Pharmaceutical marketers how they can utilize social media networks effectively to [...]
Edited by Tabitha Berg
BOONTON, N.J. — Streaming video and music distributed across the Internet, an IP TV network, or a mobile handset will generate more than $78 billion in network-derived and content-derived revenue into the U.S. markets over the next six years, according to a new market research [...]
Edited by Tabitha Berg
NEW YORK, N.Y. — According to research by ForeclosureListings, during the last two years, the housing market has been suffering due to increasing numbers of foreclosure properties glutting the market. While this has been bad for homeowners who are losing their properties at unprecedented rates, [...]
Edited by Tabitha Berg
SUNNYVALE, Calif. — Recent surveys and reports show a picture of the home remodeling industry that is a mixed bag of good news and bad according to home remodeling website RemodelorMove.com. The bad news, the most recent RemodelorMove Remodeling Permit Activity Report shows a 20 [...]
Edited by Tabitha Berg
BOONTON, N.J. — US enterprises and consumers are expected to spend more than $27 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The Insight Research Corporation. With metro-area and wide-area Ethernet services now [...]
Edited by Tabitha Berg
BOONTON, N.J. — Eight financial applications for mobile phones are forecasted to become part of the daily routine of nearly 2.2 billion mobile phone users worldwide over the next five years, says a new market research study released by the Insight Research Corporation. According to [...]
Edited by Tabitha Berg
AUSTIN, Texas — Eagle Feather Research Institute (www.eaglefeather.org) provides current research of different cultural groups that have been misrepresented via distorted or biased cultural histories due to political, racial or religious reasons. The goal is to present factual cultural data that is not political; it [...]
Edited by Tabitha Berg
BOONTON, N.J. — In 2009, U.S. ethnic communities will spend $56.6 billion on telecommunications services, accounting for nearly one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 15.7 percent of [...]
Edited by Tabitha Berg
LOS ANGELES, Calif. — Audiolife, a division of Inhance Media, the Los Angeles-based Artist Services Company responsible for the development of a new media web-platform specifically designed for indie artists to sell music online and on-demand to fans, has released an in-depth report of findings [...]
Edited by Tabitha Berg
BOONTON, N.J. — Despite the slowdown in all U.S. economic sectors, spending on managed services is expected to grow at a compounded rate of nearly eight percent over the next five years, says a new market study from Insight Research. The report notes that the [...]
Edited by Aria Munro
NEW YORK, N.Y. — ForeclosureListings.com, one of the largest foreclosure listings providers, reports a total of 3,108,364 foreclosure filings in 2008 – auction sale notices, bank repossessions, and default notices – 1,275,791 U.S. Properties over the course of the year; an 82-percent increase in all [...]
Edited by Tabitha Berg
BOONTON, N.J. — Providers of transactional services to the telecommunications industry will see increasingly strong demand for products that support international global roaming, according to a new market research study from The Insight Research Corporation. Transactional services, which include signaling transaction services; call processing services [...]
Edited by Tabitha Berg
BOONTON, N.J. — Despite slowdowns and spending cuts in many industries, overall spending by all U.S. businesses on wired and cellular calling is forecasted to reach nearly $140 billion by the close of 2009, says a new market research report from INSIGHT Research. The study [...]
Edited by Tabitha Berg
BOONTON, N.J. — The worldwide market for presence-based telecommunication services, including instant messaging (IM) and push-to-talk (PTT), is expected to exceed $16 billion in 2009, as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users. [...]
Edited by Tabitha Berg
BOONTON, N.J. — Despite the unsteady state of the global financial markets, the worldwide telecommunications industry is expected to continue expanding over the next five years as continuing growth of wireless services in emerging markets offsets the spending slowdown in the advanced economies, says a [...]
Edited by Tabitha Berg
BOONTON, N.J. — The worldwide market for location-based telecommunication services is expected to exceed $1.6 billion in 2008 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users. According to a new market research [...]
Edited by Aria Munro
BOONTON, N.J. — Despite perturbations in global financial markets, worldwide telecommunication industry revenues are predicted to continue growing at a healthy eight percent over the next five years, according to a new market analysis study from INSIGHT Research Corporation. Telecommunications revenue, including narrowband and broadband [...]
Edited by Aria Munro
OMAHA, Neb. — The annuity experts at Senior Market Sales, Inc. announced today the release of their Free White Paper “Income Riders: A Balanced Perspective,” which offers insurance agents the entire story on one of today’s most popular annuity products. “Income Riders are a fantastic [...]
Edited by Tabitha Berg
SUNNYVALE, Calif. — According to the Remodelormove.com fall 2008 Remodeling Sentiment Report, an online publication of ABCD Publishing LLC, the amount of equity homeowners have is influencing their remodeling plans. Homeowners participating in this most recent survey reported an average of more than $190,000 of [...]
Edited by Aria Munro
NEW YORK, N.Y. — Emerging markets offer increasing growth of purchasing power and greater opportunities for establishing market leadership, as long as investors have local expertise and sound operational plans, according to an international survey of senior business executives launched today by global business performance [...]
Edited by Tabitha Berg
HOUSTON, Texas — RestaurantOwner, a membership website for independent restaurant operators, has released, on their website, the results of a detailed survey of their members’ experiences with their current point of sale systems. Over 1,100 individual independent operators participated and provided detailed feedback on over [...]
Edited by Tabitha Berg
BOONTON, N.J. — Telephone companies, ISPs, and cellular phone carriers can bring to bear an expansive array of technologies and services to aid consumers and enterprises in improving the environment while generating over $1 trillion in new industry revenue over the next five years, according [...]
Edited by Tabitha Berg
NEW YORK, N.Y. and LONDON, U.K. — Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as compassionate use programs. The paper, “Implementing a pre-launch named patient programme – evidence of increased market share,” provides [...]
Edited by Tabitha Berg
BOONTON, N.J. — The $40 billion private line services market is posting solid growth for a third straight year, says a market analysis study from INSIGHT Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to [...]
Edited by Tabitha Berg
BOONTON, N.J. — Music and electronic game publishers, television broadcasters, video production companies, content aggregators, and telecommunications carriers worldwide are expected to spend more than $8 billion on the tools needed to create, edit, manage, and load various forms of content onto mobile devices by [...]
Edited by Tabitha Berg
BOONTON, N.J. — Total worldwide sales revenue for telecommunication gateways and session border controllers is expected to increase at a compounded rate of nearly 13 percent over the next five years, says a new market study from INSIGHT Research. This specialized equipment enables traditional phone [...]
Edited by Tabitha Berg
BOONTON, N.J. — Until recently, there has been a chasm between PC video and home television viewing. A welter of devices, however, will soon be bridging that divide and will bring Internet video onto the home screen-forever changing the economics of home entertainment, says a [...]
Edited by Tabitha Berg
NEW YORK, N.Y. and TOKYO, JAPAN — Branded Pharmaceutical companies are painfully aware of the astronomical growth of Generics competition. By the end of this year, Branded drug patents accounting for sales of more than $80 Billion will expire, resulting in major losses in company [...]
Edited by Tabitha Berg
BOONTON, N.J. — Carriers and other providers in the global ICT (information and communications technology) industry can bring to bear an expansive array of technologies and services to substantially improve the environment while generating over $1 trillion in new industry revenue over the next five [...]
Edited by Tabitha Berg
WAYNE, N.J. — The Ballantine Corporation, a full service direct mail production company, announces the release of their 2008 direct mail control report that analyzes what’s working and what’s not for direct mail formats. In January of this year, Ballantine surveyed their clients and marketing [...]
Edited by Tabitha Berg
BOONTON, N.J. — Annual sales of optical networking equipment worldwide are forecasted to increase at a compounded rate of nearly seven percent, growing from $17.8 billion in 2008 to $24.7 billion in 2013 as carriers begin upgrading their long haul and metro networks to handle [...]
Edited by Aria Munro
BOONTON, N.J. — The hospitals, physicians, pharmaceutical companies, and insurance providers that make up the $2.3 trillion US healthcare system will be spending $55 billion on telecommunications services over the next five years, says a new market research study released by the Insight Research Corporation. [...]
Edited by Aria Munro
GAINESVILLE, Fla. — A White Paper recently released by the Perth Leadership Institute and written by leadership educator and author Dr. E. Ted Prince concludes that all three Presidential front runners focus on economic resource redistribution rather than economic value creation. The paper documents how [...]
Edited by Aria Munro
NEW YORK, N.Y. — An international survey launched today by global business performance consultancy, McKinney Rogers, finds that senior business executives believe the private equity market will remain stagnant for at least the next 12 months.
Edited by Tabitha Berg
BOONTON, N.J. — In 2008, U.S. ethnic communities will spend $59.8 billion on telecommunications services, accounting for over one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 14.8 percent of the total U.S. population, will spend the most.
Edited by Tabitha Berg
BOONTON, N.J. — Streaming video and music distributed across the Internet, an IPTV network, or a mobile handset will generate $70 billion in network-derived and content-derived revenue into the U.S. markets over the next six years, according to a new market research study from The Insight Research Corporation.
Edited by Aria Munro
GLENDALE, Calif. — Intellikey Labs, a recognized leader in optical disc quality assurance content testing, announced today the launch of Intellikey DVD Testing Matrix 7.0. The first ever Blu-ray AMP(TM) and along with the latest Standard Def matrix enables Intellikey to provide the most definitive AMP(TM) rating system available for DVD testing on domestic players. Matrix 7.0 is the most representative DVD testing matrix ever released.
Edited by Tabitha Berg
NEW YORK, N.Y. and LONDON, U.K. — Costing the global pharmaceutical industry an estimated $30 billion per year and causing an estimated 125,000 deaths per year in the United States, patient non-adherence is a looming issue in the healthcare industry. Eularis has responded to this problem with a new report, available today, titled, “Ensuring Profitable Patient Adherence Programs.”
Edited by Aria Munro
MADRID, Spain — Petrobras is the world’s most sustainable oil/gas company according to the 5th annual oil/gas ranking by the sustainability research and rating firm Management & Excellence (M&E, Madrid & Sao Paulo). The M&E ranking, marketed with Oil&Gas Journal Online, measures oil/gas companies’ compliance with 387 accepted international standards in sustainability, corporate governance, social responsibility, ethics and transparency.
Edited by Aria Munro
BOONTON, N.J. — Spending by businesses on wired and cellular calling will hit $133 billion by the close of 2008, says a new market research report from Insight Research. The study predicts that cellular calling will account for nearly 39 percent of the corporate phone bill for telecommunication services in 2008, and is the fastest growing expense area.
Edited by Tabitha Berg
BOONTON, N.J. — A new class of hardware product that bonds together multiple slower-speed copper circuits into a high-speed link promises to extend the worldwide market penetration of carrier Ethernet services as well as lower backhaul costs for wireless and DSL services, says a market analysis study from Insight Research.
Edited by Tabitha Berg
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company’s well being.
Edited by Aria Munro
BOONTON, N.J. — The global market for operations support systems (OSS) – the computing and software IT infrastructure that performs engineering, provisioning, and management functions in telecommunications networks – will exceed $46 billion in 2008, explains a new report by Insight Research.
Edited by Aria Munro
PALO ALTO, Calif. — Over 80% of all children in the United States never play in their neighborhoods without adults present, according to a new survey published on Playborhood.com. In the San Francisco Bay Area, the figure is even higher – over 90%.
Edited by Aria Munro
NEW YORK, N.Y. and LONDON, U.K. — With the ever-increasing pressure to ensure maximum return on investment, sales force effectiveness is becoming a high priority in the global pharmaceutical industry. Reports have shown that while sales forces represent the largest spend in pharma sales and marketing, return on this investment has declined sharply in recent years. To address this alarming issue, Eularis announces the availability of its new report, “Pharmaceutical Sales Force Effectiveness Metrics: Are You Measuring the Wrong Things?”
Edited by Aria Munro
BOONTON, N.J. — The US managed services market will grow at a compounded rate of 10 percent over the next five years as growth continues across all segments of the managed services value chain, says a new market study from Insight Research. The report notes that in today’s sophisticated communications environment, full time managed service professionals are in the best position.
Edited by Aria Munro
BOONTON, N.J. — Global telecommunications industry services revenue will reach $1.7 trillion by the close of 2008, with continued strong growth in wireless leading the way, says a new market analysis report from The Insight Research Corporation. According to the new industry market study, overall telecommunications services revenues are expected to grow at a compounded rate of nearly 10.3 percent over the next few years, reaching $2.7 trillion by 2013.
Edited by Aria Munro
WAYNE, N.J. — The Ballantine Corporation, a full-service direct mail production company, has polled marketing contacts to determine how their direct mail holiday campaigns are going. While still underway, many companies are able to report preliminary findings to gauge their overall success.
Edited by Aria Munro
BOONTON, N.J. — While industry consolidation has wrought major changes in the U.S. telecommunications industry service provider segments, the wireless carriers stand out as clear winners, though all segments continue to add new subscribers, says a new report from Insight Research. The wireless companies will be adding new subscribers at a rate nearly double the overall telecommunications subscriber growth rate.
Edited by Aria Munro
NEW YORK, N.Y. and LONDON, U.K. — Eularis is announcing the release of an update to its report, “Ensuring Profitable Return-on-Investment (ROI) in Pharmaceutical Marketing: Using Analytics and Metrics to Improve the Bottom Line.” Originally offered in February 2007, the comprehensive report has been revised to provide pharmaceutical marketers with a competitive edge and the latest research information.
Edited by Tabitha Berg
BOONTON, N.J. — The top 11 cable operators continue to grab share of the residential phone markets, a move that will cost the incumbent phone companies nearly eight billion dollars over the next five years, says a new market research report from Insight Research Corp.
Edited by Tabitha Berg
BOONTON, N.J. — According to a new white paper by Insight Research, Application Session Controllers (ASCs) are an important new approach to providing efficient and cost-effective application connectivity, application/session call control and the ability to mediate application mash-ups in a mixed networking environment.
Edited by Aria Munro
BOONTON, N.J. — Led by consumer demand, fixed mobile convergence (FMC) is taking off around the world, even as businesses watch from the sidelines, says a new study from Insight Research. According to the new market research report, over the next five years FMC will generate more than $35 billion in revenue for service providers and hardware vendors.
Edited by Tabitha Berg
BOCA RATON, Fla. — As we mark the sixth anniversary of 9/11, a new poll conducted by Nader Anise Lawyer Marketing asks lawyers whether they would represent the World’s Most Wanted Man, Osama bin Laden, in court if he were found alive. (The assumption of course being that a criminal prosecution would ultimately ensue.)
Edited by Aria Munro
BOONTON, N.J. — The worldwide market for peer-to-peer and file sharing services is expected to generate $28 billion in revenue for carriers and ISPs over the next four years. An ever increasing number of cellular and wireline service providers are offering legitimate file-sharing and downloading services geared to the requirements of their end-users.
Edited by Tabitha Berg
BOONTON, N.J. — The $40 billion private line services market is posting solid growth for the second year in a row, says a market analysis study from Insight Research. Private lines are point-to-point circuits leased by enterprises from telecommunications carriers in order to link enterprise sites to each other and to the Internet. Private lines are also used by cellular carriers to link their towers to land line networks.
Edited by Aria Munro
BOONTON, N.J. — The worldwide market for presence-based telecommunication services, including Instant Messaging (IM) and Push-to-Talk (PTT), is expected to reach nearly $23 billion in 2007 as an ever increasing number of cellular and wireline carriers provide customized services predicated upon the availability of their end-users.
Edited by Aria Munro
BOONTON, N.J. — According to a new market research study from The Insight Research Corporation, the worldwide market for location-based telecommunication services is expected to reach nearly $1.5 billion in 2007 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users. According to the study, location-based telecommunication services are most popular in Asian countries.
Edited by Tabitha Berg
BOONTON, N.J. — The Carrier Ethernet market is expected to grow from $1.4 billion in 2007 to nearly $6 billion in 2012, according to a new market research study from The Insight Research Corporation. With metro-area Ethernet services now available from virtually all major data service providers and wide-area Ethernet about to get a shot in the arm from the dominant carriers, the market is poised to take off.
Edited by Tabitha Berg
BOONTON, N.J. — The market for residential video telephony services is expected to break the billion dollar barrier for the first time this year, as an increasing number of households as well as individual cell phone users around the world start making video phone calls. According to the study, nearly $1.1 billion will be spent on residential video telephony services worldwide in 2007, according to a new market research study from The Insight Research Corporation.
Edited by Aria Munro
HARRISBURG, Pa. — Citizens for the Arts in Pennsylvania (CFA/PA) announced today the results of the economic impact of the nonprofit arts industry in Pennsylvania. These statewide results were compiled as part of the most comprehensive economic impact study of the nonprofit arts and culture industry ever conducted in the United States.
Edited by Tabitha Berg
BOONTON, N.J. — With increased competition and lower-margin products cutting into their profitability, wireline and wireless carriers will be spending nearly $1.4 trillion over the next five years on outsourced services in order to reduce costs, says a new market research report from Insight Research Corp. By the close of 2007 alone, wireline and wireless carriers will be spending more than $198 billion on outsourced services worldwide.
Edited by Tabitha Berg
ENGLEWOOD, Colo. — Accents In Water, an Englewood based manufacturing company, invested in a study to see if any health benefits would result from having an indoor water feature. The study’s conclusion is surprising. It shows water features cleaning air better than most air cleaners. In addition, the study indicates that Accents In Water’s features not only remove dust they also neutralize bacteria and potential viruses from the air.
Edited by Tabitha Berg
BOONTON, N.J. — The transformation of various enterprise applications from fixed to mobile access technology will generate more than $66 billion in carrier service revenue over the next five years, says a new market research report from Insight Research Corp. By the close of 2007, service revenues generated by mobile applications traversing wired and wireless networks in the US will reach just over $9 billion.
Edited by Aria Munro
BOONTON, N.J. — The top 20 cable operators are ramping up to grab a slice of the lucrative small business phone market, a move that could cost incumbent phone companies more than four billion dollars over the next five years, says a new market research report from Insight Research Corp.
Edited by Tabitha Berg
MILL VALLEY, Calif. — AutoHomeHealthLife.com, a third party insurance quote provider, has released results comparing 21 aspects of the nation’s top 18 insurance providers. For the most part, nationally-based insurance providers can be broken down into the following buckets.
Edited by Aria Munro
LOVELAND, Colo. — According to the 2007 Call Center Best Practices Benchmarking Reports from leading contact center research firm Centerserve(R), key findings show that customers are the number-one driver of contact center changes. Featuring 250 companies from 51 countries, the reports show that “improving the customer experience” was listed by call center managers as the top priority.
Edited by Aria Munro
MINNEAPOLIS, Minn. — Demand for contract workers with information technology skills is on the rise in the U.S. and Canada, with enterprise resource planning (ERP), Web development and project management skills leading the way, according to the HotGigs 2007 IT Contract Workforce Report, released today. The report is a key measure of IT skills in highest demand in North America.
Edited by Aria Munro
BOONTON, N.J. — Spending on digital rights management (DRM) software and hardware to protect entertainment, commercial software, and other information will exceed $9 billion dollars over the next five years, says a new market research report from Insight Research Corp. By the close of 2007, total worldwide spending on DRM will reach just over $1 billion, and by 2012 business spending is forecasted to grow to nearly $1.9 billion, according to the new research study.
Edited by Aria Munro
GLENDALE, Calif. — Intellikey Labs, a recognized leader in optical disc quality assurance content testing, announced today the launch of Intellikey DVD Testing Matrix 6.0. This latest matrix enables Intellikey to provide the most definitive AMP rating system available for DVD testing on domestic players. Matrix 6.0 is the most representative DVD testing matrix ever released.
Edited by Tabitha Berg
BOONTON, N.J. — Telecommunications companies will be investing billions of dollars over the next five years on service delivery platforms (SDPs) in order to bring the benefits of on-demand services to their wireline and mobility enterprise customers, says a new report from Insight Research Corporation. SDPs are computing platforms and software that support emerging standards such as IMS and SIP while continuing to inter-work with legacy protocols.
Edited by Aria Munro
SAN JOSE, Calif. — Electronic systems manufactured in China were the driving factor behind 90 percent of growth in worldwide semiconductor consumption in 2005, continuing a trend first observed beginning in 2003, according to a comprehensive analysis by PricewaterhouseCoopers of Chinese and other published statistics on the subject.
Edited by Tabitha Berg
BOONTON, N.J. — Spending by businesses on wireless services accounted for over one-third of the corporate bill for telecommunication services in 2006, says a new market research report from Insight Research. By the close of 2006, total US business spending on telecommunications services reached just over $132 billion, and by 2011 business spending is forecasted to grow to nearly $154 billion, according to the new research study.
Edited by Tabitha Berg
CLEVELAND, Ohio — Lehman Brothers’ 2006 Security Industry Annual Report, providing useful information on the security industry, is now available through Sandra Jones and Company (www.sjandco.com). Authored by Jeff Kessler, Sr. VP at Lehman Brothers, the report is invaluable when measuring the market, developing business plans, updating valuations and getting new perspective on the industry.



