Tag Archives | Advertising and Marketing

Geek Powered Studios will play video games for 25 hours straight to raise money for local Austin hospital

AUSTIN, Texas /eNewsChannels/ — NEWS: Austin internet marketing agency Geek Powered Studios will be hosting a ‘geek-a-thon’ starting November 1, 2013 and lasting for over 24 hours into the weekend. Geek Powered employees will be playing video games for 25 hours straight to raise money and awareness for Austin’s Dell Children’s Hospital – part of the Children’s Miracle Network.

TOPICS: Business, Entertainment, Events, Newsdesk, State: Texas
 
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Truth in Loyalty: CAC Group announces new Loyalty Marketing Practice

CHICAGO, Ill. /eNewsChannels/ — NEWS: CAC Group, Inc., a customer marketing solutions firm, announced this week the launch of a new division to focus on loyalty program performance: Truth in Loyalty(TM). The launch of Truth in Loyalty was born from CAC Group’s experience in using customer analytic methods to design clients’ pilot programs.

TOPICS: Business, News: Product Launches, Newsdesk, State: Illinois
 
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Charities Receiving Cause Marketing with 2013 JL Simmons Non-Profit PR Grant announced by Neotrope

LOS ANGELES, Calif. /eNewsChannels/ — NEWS: Neotrope(R), an advertising, marketing and PR firm launched in 1983, announced today the recipients of its annual Non-Profit PR Grant for 2013. Each worthy cause is a U.S.-based 501(c)3 charity ‘doing good’ on a local, or national level. As part of this in-kind grant program, Neotrope is providing PR solutions, news dissemination (through its Send2Press(R) Newswire service), online advertising, and social media marketing for the charities.

TOPICS: Business, California, News: Non-Profit Organization, Newsdesk
 
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WH & Associates’ Kelly Weppler to Answer Common Questions on B2B Promotion During Live Duct Tape Marketing Webinar

LOS ANGELES, Calif. /eNewsChannels/ — NEWS: WH and Associates’ Kelly Weppler, a Los Angeles marketing expert, will be a guest instructor alongside ‘Duct Tape Marketing’ author and founder, John Jantsch during a three-day online seminar for business owners starting June 26, 2013.

TOPICS: Business, California, Events, Newsdesk, Videos
 
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Dallas HD Video Production Company Announces New Name: Phillips MediaSource, previously known as Phillips Productions, Inc.

DALLAS, Texas /eNewsChannels/ — NEWS: Phillips Productions, Inc., a recognized leader in television program development and HD video production, today announced its new company name: Phillips MediaSource. With clients across Texas using its various video content development strategies, the company is changing its name to better reflect the its comprehensive portfolio.

TOPICS: Business, Entertainment, Newsdesk, State: Texas, Videos
 
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Mayfield Sports Marketing helps regional businesses to book Wisconsin Athletes for a Player Appearance

GREEN BAY, Wis. /eNewsChannels/ — According to Mayfield Sports Marketing, no other sport in America comes close to the popularity of football, and few athletes are revered like the giants of the gridiron. In Wisconsin, our Green Bay players along with Green Bay Coaches and Executives have become some of the most sought out keynote speakers as their experiences mixed with passion come to life on stage.

TOPICS: Business, News: Sports, Newsdesk, State: Wisconsin
 
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Masterseek Announces BETA of Major Upgrade to Worldwide Business Search Engine

NEW YORK, N.Y. /eNewsChannels/ — NEWS Apr 24, 2013: Today is the long-awaited launch of the upgraded Masterseek business search experience that has the industry buzzing. A successful test phase was concluded during the month of March, and now the newly improved system is available to everyone in beta phase.

TOPICS: Business, Internet, Newsdesk
 
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Marketing Program for Brokers and REALTORS launched by United Wholesale Mortgage

TROY, Mich. /eNewsChannels/ — NEWS Apr 9, 2013: United Wholesale Mortgage (UWM), the fourth largest wholesale mortgage lender in the U.S., today announced it has launched a free Web portal that enables brokers they work with to produce customized flyers, with options geared towards also marketing to borrowers and REALTORS(R).

TOPICS: Business, News: Real Estate, Newsdesk, State: Michigan
 
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New Home Nexus announces launch to target the marketing and sales needs of residential builders in Southern California

IRVINE, Calif. /eNewsChannels/ — Housing industry veteran Elliot Light announced today the formation of New Home Nexus (NHN). NHN is a marketing, sales and advertising firm that connects buyers and builders, maximizing consumer satisfaction and builder success. From initial due diligence to final sale, New Home Nexus will serve homebuilders, investors, asset managers and financial institutions throughout Southern California.

TOPICS: Business, California, Construction, Newsdesk
 
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Matt McCabe of Pursuant featured at Orange Leap Shine Brighter Series in February

DALLAS, Texas /eNewsChannels/ — The 2013 Orange Leap Shine Brighter Series features Matt McCabe from Pursuant presenting ‘I Have A Dream: The Importance of Vision At Every Donor Level’ on February 14. Simply put, donors give to a vision that stirs their philanthropic passion. This session will explore why nonprofits must prove the efficacy of their vision and work in order to garner long-term, committed donors.

TOPICS: Business, Computing, News: Non-Profit Organization, Newsdesk, State: Texas
 
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Marketing Webcast Series for CPAs Features ‘5 Ways to Get More Likes on Your Facebook Page’

RALEIGH, N.C. /eNewsChannels/ — Accounting software specialist, Massey Consulting continues its educational webcast series with the session ‘5 Ways to Get More Likes on Your Facebook Page’ presented by Randy Vaughn, principal of Marketing Twins.

TOPICS: Business, Computing, Newsdesk
 
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Mark Rhode to Speak On ‘Integrated Marketing for Nonprofits’ as part of Orange Leap’s Shine Brighter Series

DALLAS, Texas /eNewsChannels/ — Orange Leap’s monthly Shine Brighter Series of webcasts for nonprofits continues on Thursday, Jan. 17, 2013, 2 p.m. EST, with ‘Integrated Marketing for Nonprofits’ presented by Mark Rhode, vice president at Russ Reid.

TOPICS: Business, Events, News: Non-Profit Organization, Newsdesk, State: Texas
 
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Neotrope announces dedicated web portal for annual NonProfit PR Grant program

TORRANCE, Calif. /eNewsChannels/ — California-based marketing and PR firm, Neotrope, today announced the formal launch of a dedicated web portal for the company’s annual NonProfit PR Grants program at http://prgrants.com as part of its 30 year anniversary. The PR Grant program was originally launched in 2000 to help assist U.S. 501(c)3 worthy causes.

TOPICS: Business, California, News: Non-Profit Organization, Newsdesk
 
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Michigan’s Dynamic Media Proves Targeted Music for Business Yields Better B2C Sales

STERLING HEIGHTS, Mich. /eNewsChannels/ — The busiest buying season of the year is here and businesses are seeking ways to cash in. Dynamic Media can help. It offers targeted music for business, music on hold, restaurant music, office music and on-hold messaging.

TOPICS: Business, Newsdesk, Retail, State: Michigan
 
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J. McLeish Public Relations was honored at the Inland Empire Public Relations Society’s Polaris Awards

CORONA DEL MAR, Calif. /eNewsChannels/ — J. McLeish Public Relations, a public relations company that handles work for the San Bernardino County Workforce Investment Board, was honored at the Inland Empire Public Relations Society’s Polaris Awards on October 24, 2012. The Polaris Awards, signifying the highest standards of performance in the Inland Empire, celebrate outstanding public relations tactics and programs.

TOPICS: Advertising, Business, California, Newsdesk
 
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Orange Leap Shine Brighter Series of Webcasts for Nonprofits Launches with Facebook Marketing Strategies from Marketing Twins

DALLAS, Texas /eNewsChannels/ — Orange Leap has launched a new monthly series of webcasts for nonprofit organizations called the Shine Brighter Series. The first webinar is ‘5 Ways Nonprofits Can Get More Likes on Their Facebook Page’ presented by Randy Vaughn of Fort Worth-based Marketing Twins.

TOPICS: Business, News: Non-Profit Organization, Newsdesk, State: Texas
 
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Marketing Research Company CMI adds Paul Gondek Ph.D to Healthcare Solutions Practice

ATLANTA, Ga. /eNewsChannels/ — Paul Gondek has joined CMI to expand the company’s Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.

TOPICS: Business, News: Pharma, Newsdesk, State: Georgia
 
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Branding Expert Diana Jennings Contributes to New Book, ‘Personal Branding for Dummies’ by Susan Chritton, M.Ed

IRVINE, Calif. /eNewsChannels/ — Diana Jennings founder of Brand You Image, a personal branding and image management firm, has been named chief contributor to Fashioning Your Image to Match Your Personal Brand in the newly released book, ‘Personal Branding for Dummies’ (Wiley, ISBN: 978-1118117927, June 2012).

TOPICS: Books, Business, California, Education, Newsdesk
 
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True Fan Sports Develops Names For Products in the Athletic Shoe Industry

MIAMI, Fla. /eNewsChannels/ — Name that shoe! Have you visited an athletic shoe store or department lately? ‘I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,’ says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a Miami-based name development firm.

TOPICS: Business, News: Product Launches, Newsdesk, State: Florida
 
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Branded QR Codes and Mobile Websites Solution offered by Scan Code Saver

HUNTINGTON BEACH, Calif. /eNewsChannels/ — ‘A coupon is something a consumer presents to a restaurant, store or service business for a discount,’ says Seth Schiller, CEO of Scan Code Saver. ‘Companies like Groupon and Living Social don’t distribute coupons. They sell on-line discounted certificates. There’s a big difference. I believe business owners are getting tired of giving away all the profit in those deals just to get a one-time customer.’

TOPICS: Business, California, Newsdesk, Videos
 
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Kelly Weppler of WH & Associates to Present Key Educational Sessions for Small Business Owners at The Microsoft Store, South Coast Plaza

COSTA MESA, Calif. /eNewsChannels/ — Kelly Weppler of WH and Associates, an Orange County marketing firm, has announced that she will be presenting several key educational sessions for small business owners at The Microsoft Store at South Coast Plaza in Costa Mesa, Calif. As one of six Duct Tape Marketing Master Consultants, Kelly writes and speaks about helping small business marketing.

TOPICS: Business, California, Events, Newsdesk
 
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Bill Douglas and Valerie Deaton join Marketing Research Firm, CMI

ATLANTA, Ga. /eNewsChannels/ — CMI, a full-service marketing research company, has added two new professionals to its client solutions team. Bill Douglas has joined CMI in an account management role, and Valerie Deaton is the newest addition to CMI’s qualitative research team as a qualitative manager.

TOPICS: Business, Newsdesk, State: Georgia
 
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Marketing Research Company, CMI, adds Ryan Kocher who will head Analytics Team

ATLANTA, Ga. /eNewsChannels/ — Ryan Kocher has joined CMI, a full-service marketing research company, as VP of analytics. Kocher will lead CMI’s analytical sciences team, where he will oversee all of CMI’s analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.

TOPICS: Business, Consulting, Newsdesk, State: Georgia
 
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LIMRA Marketing and Research Conference to feature CMI’s Jean Fasching and Laura Winn

ATLANTA, Ga. /eNewsChannels/ — CMI’s Jean Fasching, vice president, and Laura Winn, vice president client solutions, will present ‘Where to Begin and End Your New Product Development Journey’ at LIMRA’s Marketing and Research Conference on May 31, 2012. CMI is a full-service marketing research company that serves clients in consumer and B2B markets, including insurance and financial services.

TOPICS: Business, Events, Newsdesk, State: Georgia
 
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SKIM Webinar Series provide brand managers with actionable insights they can put into practice in their own organizations

NEW YORK, N.Y. /eNewsChannels/ — SKIM, an international market research agency, will kick-off a new series of free educational webinars for the U.S. market on May 10. Each value-packed webinar is designed to provide marketers, researchers, and product/brand managers with actionable insights they can put into practice in their own organizations.

TOPICS: Business, Events, Newsdesk
 
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Brands On the Run: Branded RV Rentals are Taking Corporate America On Tour

FORT LAUDERDALE, Fla. /eNewsChannels/ — Branded RV rentals have emerged as a cutting edge marketing tool and are becoming popular among companies looking increase their exposure and enhance their corporate identity. Florida based RV rental firm Allstar Coaches has been using vehicle wrap technology for years on its fleet of luxury motorhomes as it continues to grow its Corporate Events and Promotions sector.

TOPICS: Business, Newsdesk, State: Florida
 
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G-Man Marketing Celebrates Decade of Music Business Hype and Ghost Marketing Services

LOS ANGELES, Calif. /eNewsChannels/ — Whether you call it publicity, media relations or hype, everybody needs it and John Scott G has been providing it for a decade. ‘Just by visiting the Internet, you have been influenced by our work,’ states the head of G-Man Marketing. ‘We create and publish media announcements, press alerts, video messaging, social networking communication, and what I call ghost marketing.’

TOPICS: Business, California, Music, Newsdesk, Videos
 
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iBacklinkPRO announced this week the release of a new backlink analytics software tool

BOISE, Idaho /eNewsChannels/ — iBacklinkPRO announced this week the release of a new backlink analytics software tool that identifies quality backlinks. Currently, it has no serious competition in the marketplace.

TOPICS: Business, Computing, Newsdesk, Videos
 
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CMI adds Donna Wydra to Consumer and Shopper Strategy Unit

ATLANTA, Ga. /eNewsChannels/ — Donna Wydra has joined CMI to expand the company’s Consumer and Shopper Strategy solutions for manufacturers, retailers, and restaurants.

TOPICS: Business, Newsdesk, State: Georgia
 
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NewMR Qualitative Research Virtual Event: CMI’s VP Jean Fasching to Speak

ATLANTA, Ga. /eNewsChannels/ — Jean Fasching, vice president for CMI, a full-service marketing research company, will present ‘Marketing Through Intermediaries: Simulated Conversations Put You In the Room’ during NewMR’s ‘Putting the ‘Qual’ in Qualitative Research’ Virtual Event on March 28.

TOPICS: Business, Events, Newsdesk, State: Georgia
 
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Dawn Westerberg will be presenting ‘Adding Google+ To Your Marketing Mix’ for members of The Association of Strategic Marketing

AUSTIN, Texas /eNewsChannels/ — B2B Marketing Strategist and President of Dawn Westerberg Consulting LLC, Dawn Westerberg will be presenting ‘Adding Google+ To Your Marketing Mix’ for members of The Association of Strategic Marketing on Thursday, March 15, 2012.

TOPICS: Business, Events, Newsdesk, State: Texas
 
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CMI’s Mike Mabey to Co-Present with Pfizer Specialty at 2012 PMRG Annual National Conference

ATLANTA, Ga. /eNewsChannels/ — CMI’s Mike Mabey, vice president, client solutions, and Jarod Ricci, senior manager, market analytics, Pfizer (NYSE:PFE), will present ‘Using Information-Seeking Behavior to Drive Segment-Specific Communication Strategies’ at the 2012 PMRG (Pharmaceutical Marketing Research Group) Annual National Conference.

TOPICS: Business, Events, News: Pharma, Newsdesk, State: Georgia
 
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2012 Neotrope NonProfit PR Grant Recipients Announced

LOS ANGELES, Calif. /eNewsChannels/ — Neotrope(R), a public relations, advertising and marketing firm established in 1983, today announced the recipients of the Non-Profit PR Grants Program for 2012. This year’s 10 recipients, selected from over 300 applicants, will receive approximately $50,000 total in pro bono services. Originally launched in 2000, the Neotrope PR Grant program has helped raise awareness for worthwhile causes all over the U.S. by providing public relations, news dissemination and online marketing, donated by Neotrope’s accredited staff.

TOPICS: Business, California, Corporate Social Responsibility, News: Non-Profit Organization, Newsdesk
 
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NGDATA today announced that the company will raise capital to accelerate its growth activities in the United States

GHENT, Belgium /eNewsChannels/ — NGDATA (www.ngdata.com) today announced that the company will raise capital to accelerate its growth activities in the United States and continue investments in the development of its big data management platform.

TOPICS: Business, Computing, Newsdesk, World: Belgium
 
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G-Man Marketing partners with client firms to offer discounted PR, songwriting, advertising and design

LOS ANGELES, Calif. /eNewsChannels/ — With the end of the world scheduled to take place later this year, G-Man Marketing (gmanmarketing.com) is partnering with its clients to offer special reduced rates in public relations, songwriting, audio mixing and mastering, radio advertising, graphic design, live music promotion, music distribution, and more.

TOPICS: Business, California, Music, Newsdesk
 
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Jonas Music Services to Give Away $700 Press Kit Package

WALLKILL, N.Y. /eNewsChannels/ — Jonas Music Services announced its first ‘Worst Press Kit Contest’ with one selected winner receiving a custom designed press kit package worth $700.00.

TOPICS: Business, Music, Newsdesk
 
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MASTERSEEK: Analysis Reveals the Next ‘Google’ of B2B Search Engines

NEW YORK, N.Y. /eNewsChannels/ — Masterseek.com is a B2B search engine which provides businesses the ability to search for other businesses across the globe without the clutter often resulting from searches in consumer-based search engines such as Google, Bing and Yahoo. While Masterseek is primarily a B2B oriented search engine, it is also a convenient source for consumers searching specific businesses and it is believed a percent of Masterseek traffic is from consumer searches.

TOPICS: Business, Newsdesk
 
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LeadStorm.com had an outstanding year in 2011, processing more than 16 million loan requests

GAITHERSBURG, Md. /eNewsChannels/ — Interactive Market Solutions, Inc., the parent company for LeadStorm.com, a lead provider, announced today that its fourth quarter numbers were up 18 percent compared to the same quarter in 2010.

TOPICS: Business, Newsdesk, State: Maryland
 
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Masterseek, the world’s fastest-growing B2B search engine platform, reaches 100 million profiles

NEW YORK, N.Y. /eNewsChannels/ — In what may prove to be a significant day in the development of B2B search technology, today Masterseek, the world’s fastest-growing B2B search engine platform, announced an important milestone: The business search engine giant has now reached 100 million business profiles.

TOPICS: Business, Newsdesk
 
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Expert Internet Marketing Campaign added to Non-Profit PR Grant Package for 2012

TORRANCE, Calif. /eNewsChannels/ — Neotrope, a California based brand identity, internet marketing, and PR firm established in 1983, today announced it has expanded the deliverables of its 2012 Non-Profit PR Grants Program. All recipients of the 2012 program will now also receive up to $2,500 in additional services; specifically free online text and banner advertising on Neotrope(R) News Network sites. This brings the dollar value of the grant to each chosen recipient to $5,000, or $50,000 total value in donated services for 2012.

TOPICS: Business, California, Corporate Social Responsibility, News: Non-Profit Organization, Newsdesk
 
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Duct Tape Marketing Gathering 2011: Dawn Westerberg to Present on Blogging and Google+

AUSTIN, Texas /eNewsChannels/ — Dawn Westerberg, president of Dawn Westerberg Consulting LLC and an authorized Duct Tape Marketing Consultant, will be presenting a session on Blogging, Twitter and Google+ at the Duct Tape Marketing Gathering 2011 conference in Kansas City, Mo., October 27 – 29, 2011.

TOPICS: Business, Newsdesk, State: Texas
 
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American Business Card Magnets launched by Magnets.com

JERSEY CITY, N.J. /eNewsChannels/ — Indeed, gone are the days of ‘one size fits all.’ Seeking to provide an unparalleled user experience and American made product offering, Magnets.com today introduced its newest division: American Business Card Magnets.

TOPICS: Business, Newsdesk, State: New Jersey
 
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Green direct mail: The Ballantine Corporation announced this week the release of its latest direct marketing white paper

WAYNE, N.J. /eNewsChannels/ — The Ballantine Corporation announced this week the release of its latest direct marketing white paper: ‘The Four R’s of Green Direct Mail.’ It details how to reduce, reuse, recycle and respond.

TOPICS: Books, Business, Newsdesk, State: New Jersey
 
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The Market Research Event 2011 to be held November 8, 2011 in Orlando

ATLANTA, Ga. /eNewsChannels/ — Bill Salokar, vice president of business development at CMI, a full-service marketing research company, and Kimberly Cason, senior consultant at American Cancer Society, will share important research insights from the American Cancer Society’s highly successful ‘More Birthdays’ campaign.

TOPICS: Business, Events, News: Non-Profit Organization, Newsdesk, State: Georgia
 
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A new book, ‘Why People Don’t Buy New Homes,’ proposes a solution to improve the numbers of new homes being sold

SANTA BARBARA, Calif. /eNewsChannels/ — A new book, ‘Why People Don’t Buy New Homes’ (ISBN: 978-0692014387), proposing a solution to improve the numbers of new homes being sold, has just been announced by Sales Superiority Publishing. Written by Steve Weston, a new home salesperson with 30 years experience, this book makes the case that it is possible for builders and their own salespeople to re-energize their sales efforts and improve their sales.

TOPICS: Business, California, Construction, News: Real Estate, Newsdesk
 
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NEOTROPE rolls back service pricing on Send2Press Newswire press release and targeted news distribution packages to 2008 levels

LOS ANGELES, Calif. /eNewsChannels/ — Neotrope is helping to ensure small businesses can manage their budgets and not cross their own debt ceiling when doing PR and promotion, by rolling back service pricing on Send2Press Newswire press release writing and targeted news distribution packages to 2008 levels.

TOPICS: Business, California, Newsdesk
 
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Fare Buzz announces social media Rewards Card program

NEW YORK, N.Y. /eNewsChannels/ — To celebrate the launch of its new website, Fare Buzz – a leading travel company based out of New York City – is giving away several pre-paid rewards cards through their social communities.

TOPICS: Business, Newsdesk, Travel
 
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Dr. Livingston, The Small Business Diva, Reveals The Secret Every Business Owner Should Know Before Making a Promotional Video

LONDONDERRY, N.H. /eNewsChannels/ — If you have a video on your website, your company is 50 times more likely to land on the first page of Google than websites without video, according to Dr. Sharon Livingston.

TOPICS: Business, News: Opinion, Newsdesk, Videos
 
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NewMR Ethnography Virtual Event 2011: CMI’s Laura Winn Johnson to Speak

ATLANTA, Ga. /eNewsChannels/ — Laura Winn Johnson, qualitative manager and ethnographer for CMI, a full-service marketing research company, will present ‘A 360 Degree Brand View: Identifying New Opportunities for Your Business’ during the NewMR Ethnography Virtual Event on May 25.

TOPICS: Business, Events, Newsdesk, State: Georgia
 
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Social Media Workshop at Information Technology Alliance to be presented by Dawn Westerberg

AUSTIN, Texas /eNewsChannels/ — Dawn Westerberg, president of Dawn Westerberg Consulting LLC, will be presenting at the Information Technology Alliance (ITA) Spring Conference. She will give two presentations ‘The Hub – Is Your Online House in Order,’ ‘How to Monetize Social Media: B2B Case Studies,’ and facilitating a hands-on lab with attendees interested in learning more about Twitter.

TOPICS: Business, Events, Newsdesk, State: Texas
 
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Hijack Advertising: Car Owners Turn Parked Vehicles into Cash Cows

OCEANSIDE, Calif. /eNewsChannels/ — It’s one of the most creative forms of car advertising – Hijack Advertising. Take1ifyoudare.com, the brains behind the concept, is offering free gas to people who let them use their cars to show it off.

TOPICS: Business, California, Newsdesk
 
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Dawn Westerberg Consulting has joined Information Technology Alliance

AUSTIN, Texas /eNewsChannels/ — Being recognized for its commitment to providing superior technology solutions to small and medium-sized businesses, Dawn Westerberg Consulting LLC has joined Information Technology Alliance (ITA), a highly regarded group of top VARs, CPA firms and technology product/service providers.

TOPICS: Business, Newsdesk, State: Texas
 
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Soundrangers announces the release of its popular online sound effects library on hard drive

SEATTLE, Wash. /eNewsChannels/ — Soundrangers, an award winning game audio studio, announces the release of its popular online sound effects library on hard drive. The Soundrangers Sound Effects Library has been inspired by years of custom sound design for video games and has been used for years by industry leading companies.

TOPICS: Business, Music, Newsdesk, State: Washington
 
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Mid-America Food Processors Association Conference will feature presentation by Tammy Katz

COLUMBUS, Ohio /eNewsChannels/ — Tammy Katz, CEO of Katz Marketing Solutions, will present ‘Be Prepared: How to Survive and Thrive during a Media Crisis’ at the Mid-America Food Processors Association’s annual meeting on March 9, in Indianapolis, Indiana. Midwest food company leaders will attend the meeting to discuss emerging trends in food marketing.

TOPICS: Business, Events, Newsdesk, State: Ohio
 
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Open4Sale, a New Online Marketing Solution, Launches World’s Best Business Competition

SAN CLEMENTE, Calif. /eNewsChannels/ — Social networks and online marketing portals continue to pop up all over the World Wide Web. However, according to Simon La Barrie, CEO of Open4Sale.com, few are designed with the user in mind.

TOPICS: Business, California, Newsdesk
 
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Neotrope aligns itself with World Savvy’s mission to educate and engage youth in community and world affairs

LOS ANGELES, Calif. /eNewsChannels/ — California PR firm, Neotrope®, is honored to make World Savvy its third chosen recipient for 2011 of its semi-annual Non-Profit PR Grants Program. With this commitment, Neotrope aligns itself with World Savvy’s mission to educate and engage youth in community and world affairs.

TOPICS: Business, California, Education, News: Non-Profit Organization, Newsdesk
 
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Localization, LLC says Demand for Language Services is on the Rise from Ohio Businesses

CLEVELAND, Ohio /eNewsChannels/ — Mr. Ray Michaels, founder of Localization, LLC, has recently announced that despite sluggish economy performance, the demand for translation and language services has held up.

TOPICS: Business, Consulting, Newsdesk, State: Ohio
 
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Digital political campaigns expert Ravi Singh appears on Cala on CNN en Espanol

WASHINGTON, D.C. /eNewsChannels/ — On Monday, January 31st on Cala, journalist Ismael Cala will interview Ravi Singh, a young Indian marketing guru who has been behind several digital political campaigns around the world.

TOPICS: Business, News: Politics, Newsdesk, State: District of Columbia, State: Washington
 
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e2b teknologies selects Dawn Westerberg Consulting LLC to Provide Strategic Marketing and PR Services

AUSTIN, Texas /eNewsChannels/ — Dawn Westerberg Consulting LLC, an integrated marketing and public relations services firm based in Austin, Texas, announced today it has been retained by e2b teknologies, a business CRM/ERP software and consulting services company based in Ohio.

TOPICS: Advertising, Business, Newsdesk, State: Texas
 
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Dawn Westerberg Consulting chosen to Provide Strategic Marketing to Oasis Solutions Group

AUSTIN, Texas /eNewsChannels/ — Dawn Westerberg Consulting, an integrated marketing services firm based in Austin, Texas, announced today it has been retained by Oasis Solutions Group, a business management software consulting firm based in Louisville, Kentucky.

TOPICS: Business, Computing, Newsdesk, State: Texas
 
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LTCi Industry Marketing Trend Alert: Long-Term Care Insurance Agents Use ‘Electronic Business Cards’ to Build Relationships

KIRKLAND, Wash. /eNewsChannels/ — Today LTC Financial Partners LLC (LTCFP) reveals one of its marketing secrets: ‘electronic business cards’ that supply an agent’s name, address, and phone number, just as old-fashioned business cards do, but with a difference. The electronic variety ‘can’t be misplaced, and they establish credibility by providing helpful, detailed information,’ says Jonas Roeser, of LTCFP.

TOPICS: Business, Insurance, Newsdesk
 
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Mobile Marketing Strategies Summit offers the most comprehensive mobile marketing event of 2011

SAN FRANCISCO, Calif. /eNewsChannels/ — The 2011 GSMI Mobile Marketing Strategies Summit will educate businesses on the most advantageous, cutting edge, tactics in mobile marketing. Whether your business needs are B2B or B2C, this conference has it all. Combining hands on workshops with speakers who are experts in their field sharing the best practices in practical formats, GSMI’s Mobile Marketing Strategies Summit can’t be missed.

TOPICS: Business, California, Events, Newsdesk
 
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Direct Marketing Trends for 2011 released by The Ballantine Corporation

WAYNE, N.J. /eNewsChannels/ — The Ballantine Corporation remains on the cutting-edge of direct marketing trends. Its latest addition to its growing collection of direct marketing reports is, ‘Direct Marketing Trends for 2011 – Marketing with a Technological Upgrade.’

TOPICS: Advertising, Business, Newsdesk, State: New Jersey
 
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Marketing Research Experts from CMI Presented at Three University and Industry Educational Events

ATLANTA, Ga. /eNewsChannels/ — Four of CMI’s marketing research experts were featured speakers at industry and university educational events in November. CMI is a full-service marketing research company dedicated to industry thought leadership, education and professional development in its field.

TOPICS: Business, Events, Newsdesk, State: Georgia
 
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‘Get There For Less’ TV Ad Campaign launched by CheapOair

NEW YORK, N.Y. /eNewsChannels/ — CheapOair, a top 10 online travel booking site, announces the launch of its first ever television campaign today. The 30-second ads feature the tag-line ‘Get There for Less,’ an expression of the company’s commitment and brand promise to put quality and value first for smart shoppers who continue to demand the best of both.

TOPICS: Business, Newsdesk, Travel, Videos
 
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Dr. Christina Liao of CMI to Present Decision Pathway Modeling at the 2010 Society for Insurance Research Conference

ATLANTA, Ga. /eNewsChannels/ — Christina Liao, vice president, marketing science for CMI, a full-service marketing research company, will present a pathway modeling approach to understanding factors that influence consumers’ decisions to renew insurance products. Liao will explain how companies can use results from pathway modeling to develop strategies to convert single line customers into buyers of multiple products.

TOPICS: Business, Events, Insurance, Newsdesk, State: Georgia
 
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IIR’s ‘The Market Research Event’ to feature CMI’s Jean Fasching, Dr. Christina Liao, Mike Mabey, and Bill Salokar

ATLANTA, Ga. /eNewsChannels/ — CMI, a full-service marketing research company, will be speaking and participating in a variety of sessions at IIR’s The Market Research Event in San Diego, CA on Nov. 8-10, 2010. In addition to presenting a new segmentation methodology, CMI will be extensively involved in the Segmentation Symposium, chairing, and moderating the sessions.

TOPICS: Advertising, Business, Newsdesk, State: Georgia
 
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Write Away, Inc. Increases Action Pursuit Games Subscription Sales through Social Media Marketing

ASHEVILLE, N.C. /eNewsChannels/ — While many may argue that print is a dying breed, the staff at Write Away, Inc. begs to differ; you just need to work all the angles. And, that’s just what they did. PRAWNC recently recognized Write Away as the winners of its Online Marketing-Social Media category at a recent award ceremony.

TOPICS: Advertising, Business, Newsdesk, Videos
 
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Depth Public Relations Steps Up to IDS Cycling Challenge for ATL Habitat

ATLANTA, Ga. /eNewsChannels/ — Depth Public Relations (DepthPR), an Atlanta provider of public relations and marketing strategies for the mortgage lending and financial services industries, has pledged its financial support in a fundraising challenge presented by document preparation vendor International Document Services at the Mortgage Bankers Association (MBA) 97th Annual Convention and Expo.

TOPICS: Advertising, Business, Newsdesk, State: Georgia
 
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Tbe Ballantine Corporation adds Tech-Savvy Imprinted Promotional Products

WAYNE, N.J. /eNewsChannels/ — Ballantine Corporation, a leading, full-service direct marketing production firm, announced this week that they have added a new client service to its roster – imprinted promotional products.

TOPICS: Advertising, Business, Newsdesk, State: New Jersey
 
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MBA Business Recruiting Tools Leader Accelerating Marketing Expansion

COLUMBUS, Ohio /eNewsChannels/ — MBA Focus, the leading provider of business recruiting tools that help corporations source the world’s top MBA school student and alumni talent announced the selection of Katz Marketing Solutions to provide brand marketing and strategic planning services. The agreement will further strengthen MBA Focus’ market position with its partners and customers.

TOPICS: Business, Newsdesk, State: Ohio
 
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Custom Decision Pathway Modeling Simulator offered by Marketing Research firm CMI

ATLANTA, Ga. — CMI has begun offering a new proprietary Decision Pathway Modeling Simulator that enables its clients to evaluate the potential impact of hypothetical strategic business decisions and competitive scenarios. This new desktop application puts Decision Pathway Modeling insights in the hands of clients, furthering CMI’s commitment to delivering research that drive results.

TOPICS: Business, Computing, Newsdesk, State: Georgia
 
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Workshop on Social Media for Nonprofits coming to St. Louis, MO

AUSTIN, Texas — Dawn Westerberg, president of Dawn Westerberg Consulting LLC, will present two sessions on marketing strategy employing social media and online marketing for nonprofits at the Fourth Annual High Road to Success Conference to be held in St. Louis, MO, October 20-22 2010 for nonprofit professionals.

TOPICS: Advertising, Business, Newsdesk, State: Texas
 
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PowerFlite Communications has launched the next stage of its comprehensive brand introduction campaign for Windsor Place of Wilmington

QUINCY, Mass. — Advertising, branding and design firm PowerFlite Communications has launched the next stage of its comprehensive brand introduction campaign for Windsor Place of Wilmington, a premium assisted living residence in Wilmington, MA. Beginning with developing the name and core identity, PowerFlite’s original campaign included everything from radio, print, and sales kits.

TOPICS: Advertising, Business, Newsdesk, State: Massachusetts
 
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Integrative Logic ranks No. 1,967 on the 2010 Inc. 5000 with three-year sales growth of 137 percent

ATLANTA, Ga. — Inc. magazine has ranked Integrative Logic 1,967 on its fourth annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy-America’s independent-minded entrepreneurs.

TOPICS: Advertising, Business, Newsdesk, State: Georgia
 
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Duct Tape Marketing: Dawn Westerberg Consulting LLC Selected as Authorized Area Coach for Small Businesses

AUSTIN, Texas — Dawn Westerberg, president of Dawn Westerberg Consulting LLC in Austin, is one of a growing group of entrepreneurs nationwide selected to participate in John Jantsch’s Duct Tape Marketing Authorized Coach program.

TOPICS: Advertising, Business, Newsdesk, State: Texas
 
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Internet Marketing Talk Show with Len Dozois Premieres in Tampa Bay Market

PALM HARBOR, Fla. — Palm Harbor-based internet marketing consultant Len Dozois will launch Your Internet Marketing Show on Saturday, August 7, 11 a.m. to noon on WTAN-AM 1340, Clearwater, Florida, and WDCF-AM 1350 Dade City. Live show audio and video will be streamed at YourInternetMarketingShow.com.

TOPICS: Advertising, Business, Newsdesk, State: Florida
 
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Delia Cyra joins Integrative Logic as Director of Media Strategy

ATLANTA, Ga. — Integrative Logic, a leading full-service, integrated database marketing provider, announced the addition of Delia Cyra as the company’s Director of Media Strategy. ‘I am extremely pleased to announce that Delia Cyra joined the Integrative Logic team on July 15 as Director of Media Strategy,’ said John Gardner, president and CEO.

TOPICS: Advertising, Business, Newsdesk, State: Georgia
 
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Free Small Business Promotion Service: Support a Children’s Charity and Get Free Services to Promote Your Company and Brands

TORRANCE, Calif. — Neotrope, a California based marketing firm, recently ‘adopted’ Children Awaiting Parents and the Starlight Children’s Foundation. To celebrate, throughout July 2010 as part of the adoption program, when a donor gives $50 or more to either charity they will have the opportunity to issue a free national online press release through Neotrope’s Send2Press(R) Newswire service, which is syndicated worldwide.

TOPICS: Advertising, Business, California, Newsdesk
 
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Interactive Book Preview Tool Designed for 4 Styles of Learning Launched by JAF Industries

OKLAHOMA CITY, Okla. — 4 Styles Enter-Active Systems, a division of JAF Industries, recently released an interactive tool that allows potential consumers to preview books and other products in a manner that appeals to all four learning styles: auditory; kinesthetic; visual and reading/writing.

TOPICS: Business, Newsdesk, State: Oklahoma
 
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