Tag: CMI

ATLANTA, Ga. /eNewsChannels/ -- Christina Liao, vice president, marketing science for CMI, a full-service marketing research company, will present a pathway modeling approach to understanding factors that influence consumers' decisions to renew insurance products. Liao will explain how companies can use results from pathway modeling to develop strategies to convert single line customers into buyers of multiple products.

ATLANTA, Ga. /eNewsChannels/ -- CMI, a full-service marketing research company, will be speaking and participating in a variety of sessions at IIR's The Market Research Event in San Diego, CA on Nov. 8-10, 2010. In addition to presenting a new segmentation methodology, CMI will be extensively involved in the Segmentation Symposium, chairing, and moderating the sessions.

ATLANTA, Ga. /eNewsChannels/ -- CMI, a full-service marketing research company, is taking consumer insight to the next level by offering NetBase social media understanding and analysis of online consumer opinion, emotion and behavior to its marketing research clients.

ATLANTA, Ga. /eNewsChannels/ -- CMI, a full-service marketing research company, has been chosen for the second consecutive year to present a session at The Fourth Annual Meeting of the PMRG Institute in Boston, Mass., on Oct. 24-26, 2010. The theme for this year's conference is 'Navigating Healthcare's Shifting Currents: Essential Techniques for the Healthcare Marketing Researcher.'

ATLANTA, Ga. -- CMI has begun offering a new proprietary Decision Pathway Modeling Simulator that enables its clients to evaluate the potential impact of hypothetical strategic business decisions and competitive scenarios. This new desktop application puts Decision Pathway Modeling insights in the hands of clients, furthering CMI's commitment to delivering research that drive results.

ATLANTA, Ga. -- CMI, a full-service marketing research company, has been ranked the sixth fastest growing market research firm in the U.S. The annual rankings are compiled by Inside Research, publishers of the Honomichl Top 50 List of U.S. Marketing Research Organizations. CMI's U.S. revenues grew by 124 percent between 2004 and 2009. CMI is one of only two companies in the top six spots that generated industry-leading growth without acquiring another company.

ATLANTA, Ga. -- CMI has been ranked #42 on the 2010 Honomichl Top 50 list of the United States' largest marketing research organizations - up from a #45 ranking last year. Companies appearing on the list are ranked by annual revenues for the preceding year. CMI reported revenues of $15 million, an increase of 6.4 percent from 2008.

ATLANTA, Ga. -- CMI, a full-service marketing research company, has added three new professionals to its project management team: Alisa Hamilton as senior project manager, and Matt Orenstein and Nicole Stover as assistant project managers. CMI is a full-service marketing research company that creates competitive advantages for clients by turning research data into strategic insights and recommendations that drive business results.

ATLANTA, Ga. -- CMI, a full-service marketing research company, is pleased to announce the addition of JD Woods to its client services team. Woods will be responsible for managing key accounts in the insurance and telecom industries, supporting account executives for new business development, and assisting project management staff.