Tag: Advertising and Marketing

IRVINE, Calif. /eNewsChannels/ -- Housing industry veteran Elliot Light announced today the formation of New Home Nexus (NHN). NHN is a marketing, sales and advertising firm that connects buyers and builders, maximizing consumer satisfaction and builder success. From initial due diligence to final sale, New Home Nexus will serve homebuilders, investors, asset managers and financial institutions throughout Southern California.

DALLAS, Texas /eNewsChannels/ -- The 2013 Orange Leap Shine Brighter Series features Matt McCabe from Pursuant presenting 'I Have A Dream: The Importance of Vision At Every Donor Level' on February 14. Simply put, donors give to a vision that stirs their philanthropic passion. This session will explore why nonprofits must prove the efficacy of their vision and work in order to garner long-term, committed donors.

RALEIGH, N.C. /eNewsChannels/ -- Accounting software specialist, Massey Consulting continues its educational webcast series with the session '5 Ways to Get More Likes on Your Facebook Page' presented by Randy Vaughn, principal of Marketing Twins.

DALLAS, Texas /eNewsChannels/ -- Orange Leap's monthly Shine Brighter Series of webcasts for nonprofits continues on Thursday, Jan. 17, 2013, 2 p.m. EST, with 'Integrated Marketing for Nonprofits' presented by Mark Rhode, vice president at Russ Reid.

TORRANCE, Calif. /eNewsChannels/ -- California-based marketing and PR firm, Neotrope, today announced the formal launch of a dedicated web portal for the company's annual NonProfit PR Grants program at http://prgrants.com as part of its 30 year anniversary. The PR Grant program was originally launched in 2000 to help assist U.S. 501(c)3 worthy causes.

STERLING HEIGHTS, Mich. /eNewsChannels/ -- The busiest buying season of the year is here and businesses are seeking ways to cash in. Dynamic Media can help. It offers targeted music for business, music on hold, restaurant music, office music and on-hold messaging.

CORONA DEL MAR, Calif. /eNewsChannels/ -- J. McLeish Public Relations, a public relations company that handles work for the San Bernardino County Workforce Investment Board, was honored at the Inland Empire Public Relations Society's Polaris Awards on October 24, 2012. The Polaris Awards, signifying the highest standards of performance in the Inland Empire, celebrate outstanding public relations tactics and programs.

DALLAS, Texas /eNewsChannels/ -- Orange Leap has launched a new monthly series of webcasts for nonprofit organizations called the Shine Brighter Series. The first webinar is '5 Ways Nonprofits Can Get More Likes on Their Facebook Page' presented by Randy Vaughn of Fort Worth-based Marketing Twins.

ATLANTA, Ga. /eNewsChannels/ -- Paul Gondek has joined CMI to expand the company's Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.

IRVINE, Calif. /eNewsChannels/ -- Diana Jennings founder of Brand You Image, a personal branding and image management firm, has been named chief contributor to Fashioning Your Image to Match Your Personal Brand in the newly released book, 'Personal Branding for Dummies' (Wiley, ISBN: 978-1118117927, June 2012).

MIAMI, Fla. /eNewsChannels/ -- Name that shoe! Have you visited an athletic shoe store or department lately? 'I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,' says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a Miami-based name development firm.

HUNTINGTON BEACH, Calif. /eNewsChannels/ -- 'A coupon is something a consumer presents to a restaurant, store or service business for a discount,' says Seth Schiller, CEO of Scan Code Saver. 'Companies like Groupon and Living Social don't distribute coupons. They sell on-line discounted certificates. There's a big difference. I believe business owners are getting tired of giving away all the profit in those deals just to get a one-time customer.'

COSTA MESA, Calif. /eNewsChannels/ -- Kelly Weppler of WH and Associates, an Orange County marketing firm, has announced that she will be presenting several key educational sessions for small business owners at The Microsoft Store at South Coast Plaza in Costa Mesa, Calif. As one of six Duct Tape Marketing Master Consultants, Kelly writes and speaks about helping small business marketing.

ATLANTA, Ga. /eNewsChannels/ -- CMI, a full-service marketing research company, has added two new professionals to its client solutions team. Bill Douglas has joined CMI in an account management role, and Valerie Deaton is the newest addition to CMI's qualitative research team as a qualitative manager.

ATLANTA, Ga. /eNewsChannels/ -- Ryan Kocher has joined CMI, a full-service marketing research company, as VP of analytics. Kocher will lead CMI's analytical sciences team, where he will oversee all of CMI's analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.

ATLANTA, Ga. /eNewsChannels/ -- CMI's Jean Fasching, vice president, and Laura Winn, vice president client solutions, will present 'Where to Begin and End Your New Product Development Journey' at LIMRA's Marketing and Research Conference on May 31, 2012. CMI is a full-service marketing research company that serves clients in consumer and B2B markets, including insurance and financial services.

NEW YORK, N.Y. /eNewsChannels/ -- SKIM, an international market research agency, will kick-off a new series of free educational webinars for the U.S. market on May 10. Each value-packed webinar is designed to provide marketers, researchers, and product/brand managers with actionable insights they can put into practice in their own organizations.

FORT LAUDERDALE, Fla. /eNewsChannels/ -- Branded RV rentals have emerged as a cutting edge marketing tool and are becoming popular among companies looking increase their exposure and enhance their corporate identity. Florida based RV rental firm Allstar Coaches has been using vehicle wrap technology for years on its fleet of luxury motorhomes as it continues to grow its Corporate Events and Promotions sector.

LOS ANGELES, Calif. /eNewsChannels/ -- Whether you call it publicity, media relations or hype, everybody needs it and John Scott G has been providing it for a decade. 'Just by visiting the Internet, you have been influenced by our work,' states the head of G-Man Marketing. 'We create and publish media announcements, press alerts, video messaging, social networking communication, and what I call ghost marketing.'

BOISE, Idaho /eNewsChannels/ -- iBacklinkPRO announced this week the release of a new backlink analytics software tool that identifies quality backlinks. Currently, it has no serious competition in the marketplace.

ATLANTA, Ga. /eNewsChannels/ -- Donna Wydra has joined CMI to expand the company's Consumer and Shopper Strategy solutions for manufacturers, retailers, and restaurants.

ATLANTA, Ga. /eNewsChannels/ -- Jean Fasching, vice president for CMI, a full-service marketing research company, will present 'Marketing Through Intermediaries: Simulated Conversations Put You In the Room' during NewMR's 'Putting the 'Qual' in Qualitative Research' Virtual Event on March 28.

AUSTIN, Texas /eNewsChannels/ -- B2B Marketing Strategist and President of Dawn Westerberg Consulting LLC, Dawn Westerberg will be presenting 'Adding Google+ To Your Marketing Mix' for members of The Association of Strategic Marketing on Thursday, March 15, 2012.

ATLANTA, Ga. /eNewsChannels/ -- CMI's Mike Mabey, vice president, client solutions, and Jarod Ricci, senior manager, market analytics, Pfizer (NYSE:PFE), will present 'Using Information-Seeking Behavior to Drive Segment-Specific Communication Strategies' at the 2012 PMRG (Pharmaceutical Marketing Research Group) Annual National Conference.

LOS ANGELES, Calif. /eNewsChannels/ -- Neotrope(R), a public relations, advertising and marketing firm established in 1983, today announced the recipients of the Non-Profit PR Grants Program for 2012. This year's 10 recipients, selected from over 300 applicants, will receive approximately $50,000 total in pro bono services. Originally launched in 2000, the Neotrope PR Grant program has helped raise awareness for worthwhile causes all over the U.S. by providing public relations, news dissemination and online marketing, donated by Neotrope's accredited staff.