Tag: Advertising and Marketing
Marketing Research Company CMI adds Paul Gondek Ph.D to Healthcare Solutions Practice
ATLANTA, Ga. /eNewsChannels/ -- Paul Gondek has joined CMI to expand the company's Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.
Branding Expert Diana Jennings Contributes to New Book, 'Personal Branding for Dummies' by Susan Chritton, M.Ed
IRVINE, Calif. /eNewsChannels/ -- Diana Jennings founder of Brand You Image, a personal branding and image management firm, has been named chief contributor to Fashioning Your Image to Match Your Personal Brand in the newly released book, 'Personal Branding for Dummies' (Wiley, ISBN: 978-1118117927, June 2012).
True Fan Sports Develops Names For Products in the Athletic Shoe Industry
MIAMI, Fla. /eNewsChannels/ -- Name that shoe! Have you visited an athletic shoe store or department lately? 'I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,' says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a Miami-based name development firm.
Branded QR Codes and Mobile Websites Solution offered by Scan Code Saver
HUNTINGTON BEACH, Calif. /eNewsChannels/ -- 'A coupon is something a consumer presents to a restaurant, store or service business for a discount,' says Seth Schiller, CEO of Scan Code Saver. 'Companies like Groupon and Living Social don't distribute coupons. They sell on-line discounted certificates. There's a big difference. I believe business owners are getting tired of giving away all the profit in those deals just to get a one-time customer.'
Kelly Weppler of WH & Associates to Present Key Educational Sessions for Small Business Owners at The Microsoft Store, South Coast...
COSTA MESA, Calif. /eNewsChannels/ -- Kelly Weppler of WH and Associates, an Orange County marketing firm, has announced that she will be presenting several key educational sessions for small business owners at The Microsoft Store at South Coast Plaza in Costa Mesa, Calif. As one of six Duct Tape Marketing Master Consultants, Kelly writes and speaks about helping small business marketing.
Bill Douglas and Valerie Deaton join Marketing Research Firm, CMI
ATLANTA, Ga. /eNewsChannels/ -- CMI, a full-service marketing research company, has added two new professionals to its client solutions team. Bill Douglas has joined CMI in an account management role, and Valerie Deaton is the newest addition to CMI's qualitative research team as a qualitative manager.
Marketing Research Company, CMI, adds Ryan Kocher who will head Analytics Team
ATLANTA, Ga. /eNewsChannels/ -- Ryan Kocher has joined CMI, a full-service marketing research company, as VP of analytics. Kocher will lead CMI's analytical sciences team, where he will oversee all of CMI's analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.
LIMRA Marketing and Research Conference to feature CMI's Jean Fasching and Laura Winn
ATLANTA, Ga. /eNewsChannels/ -- CMI's Jean Fasching, vice president, and Laura Winn, vice president client solutions, will present 'Where to Begin and End Your New Product Development Journey' at LIMRA's Marketing and Research Conference on May 31, 2012. CMI is a full-service marketing research company that serves clients in consumer and B2B markets, including insurance and financial services.
SKIM Webinar Series provide brand managers with actionable insights they can put into practice in their own organizations
NEW YORK, N.Y. /eNewsChannels/ -- SKIM, an international market research agency, will kick-off a new series of free educational webinars for the U.S. market on May 10. Each value-packed webinar is designed to provide marketers, researchers, and product/brand managers with actionable insights they can put into practice in their own organizations.
Brands On the Run: Branded RV Rentals are Taking Corporate America On Tour
FORT LAUDERDALE, Fla. /eNewsChannels/ -- Branded RV rentals have emerged as a cutting edge marketing tool and are becoming popular among companies looking increase their exposure and enhance their corporate identity. Florida based RV rental firm Allstar Coaches has been using vehicle wrap technology for years on its fleet of luxury motorhomes as it continues to grow its Corporate Events and Promotions sector.