Advertising

NEW YORK, N.Y. -- JSM Music owner and executive producer Joel Simon and his studio will have their own cause to celebrate at this week's BET Awards. Tuesday night's awards will include the world premiere of a new TV commercial featuring Mary J Blige - part of a campaign for Chevy Tahoe - for which Simon and JSM Music played a key role.

CHICAGO, Ill. and LONDON, England -- Alterian, the leading global enterprise marketing platform provider, announced today it has been positioned in Gartner's Magic Quadrant for Enterprise Marketing Management, (EMM) 2Q07 report. This announcement occurs on the heels of Alterian's inclusion in the Magic Quadrant for Multichannel Campaign Management, 1Q07 and Magic Quadrant for Marketing Resource Management, 1Q07.

SAN ANTONIO, Texas -- CrossLink Media, a software and services company who provides a complete suite of interactive mobile marketing applications, today announced a strategic alliance with Prevail Ventures, a leading advisor to early-stage, venture backed companies. CrossLink Media's proprietary software platform allows consumers, media companies and advertisers to effectively interact in real-time via the consumer's wireless phone.

NEW HAVEN, Conn. -- A student at the University of Connecticut has launched a new website that is on track to make him one million dollars. The Million Dollar Wiki, is a website similar to Wikipedia but with one important catch: every page costs one hundred dollars. The pages are public for everyone to see, but only the owner of a page can add content to it.

SALT LAKE CITY, Utah -- Network executives from ABC, NBC and CBS seem to have lost their sense of humor when it came to broadcasting what's affectionately been dubbed the "alli... Poopy-In-Your-Pants" ad from rival diet pill distributor Generix Labs, makers of Leptopril(TM).

NEW YORK, N.Y. -- In cooperation with Xerox and XMPie, on May 22, direct marketing experts, Ballantine and DME, are hosting a free one-to-one marketing thought leadership breakfast in New York City at the New York Merchandising Mart Building from 8:30 to 11:30. Getting marketing messages noticed and generating responses will be the main focus of the free seminar.

AUSTIN, Texas -- High-performance MDS Advertising is among Austin's top dozen creative ad agencies according to results announced Friday in the Austin Business Journal ranking of the top 25 advertising firms in Austin. MDS has been a creative secret weapon for its clients since 1991 when MDS moved to Austin from Los Angeles. But with client ad budgets cresting $22 million in 2006, MDS will take its place among ad industry players in the city.

CINCINNATI, Ohio -- With the rising costs of marketing and advertising, the local business sector is turning toward direct-to-door marketing and finding impressive results, says Christopher Seminatore, CEO of DoorHangerWorks. Business owners are employing door hangers to help get the word out about their specials and sales, and finding they are less expensive and more effective than traditional marketing/advertising venues.

ORLANDO. Fla. -- Direct Hit Media, llc, headquartered in Florida, has created a unique form of targeted advertising; it delivers one of the best one-to-one marketing venues available - the Cart-Vertising(TM) program. How is it done? Advertisements are placed on golf carts within an established network of premium golf courses throughout the United States.

PORTLAND, Maine -- Aurora Photos is excited to announce the launch of Select, a photographer representation division in New York City. Aurora Select works with editorial photographers of exceptional vision and story telling skills, representing them in magazine and commercial areas of photography.

HOLLYWOOD, Calif. -- A&R Select, the music industry's benchmark in independent promotion and marketing, has recently extended a helping hand to many artists affected by the tragic events of Hurricane Katrina. A&R Select's timely and heartfelt outreach is an important part of their vow to assist musical artists in underprivileged circumstances.

WAYNE, N.J. -- The Ballantine Corporation today announced the release of a free, email marketing course that provides people with direct mail marketing tips that can be applied to their direct mail campaigns. The company, which has been in business for over 40 years, wanted to give something back to the business community; they decided to gather together their resources and knowledge to create this free email course.

LAKE PLACID, N.Y. -- U.S. advertisers now have access to a high quality business daily in Delhi and Mumbai due to the expanded portfolio of Riverside Media Sales / Global Media Network, Inc., a leading provider of global media services. Riverside Media, the U.S. Advertising Representative for HT Media Limited, New Delhi, is pleased to announce the addition of HT's newly launched business daily "MINT," published in association with the Wall Street Journal.

LAKE PLACID, N.Y. -- North American businesses catering to the needs of Asia-Pacific's elite now have targeted reach due to the expanded portfolio of Riverside Media Sales / Global Media Network, Inc., a leading provider of global media services. Riverside Media has been appointed as the U.S. and Canadian advertising representative for Adkom Media Group, Hong Kong.

NEW YORK, N.Y. -- Campbell Belman's mission is to remove the uncertainty about marketing return-on-investment (ROI) for pharmaceutical companies; a new comprehensive report releases proven approaches for real and measurable results. The pharmaceutical environment is turbulent, and what used to work to create an industry wide growth of 20 percent, no longer does.

HOUSTON, Texas -- Specialty chocolatier, Images in Chocolate, today announced the first Custom Imprinted Chocolate Poker Chip available in the U.S. marketplace. For the first time, casinos, hotels, and Las Vegas trade show exhibitors among others, can increase their corporate brand awareness using these 1-1/2" diameter, 100% Belgian chocolate promotional items.

KANSAS CITY, Mo. -- Two West, Inc. is a branding and communications firm providing research-driven, strategic consulting services and agency solutions for high-growth companies and products. While the firm offers experience in select verticals including telecommunications, retail, automotive, human and animal health, and professional services, it has also developed horizontal expertise in brand strategy for companies needing next-level marketing guidance.

LAKE PLACID, N.Y. -- North American businesses now have easy access to India's media market due to the expanded portfolio of Riverside Media Sales/Global Media Network, Inc., a leading provider of global media services. Riverside Media has been appointed as the U.S. and Canadian advertising representatives for leading publishing houses in India.

WASHINGTON, D.C. -- ElectionMall Technologies, Inc., a nonpartisan worldwide provider of technology solutions to political campaigns, released today a testimonial by Joe Trippi praising ElectionMall's suite of technology tools for federal, state, and local races, and also announced that Dr. Michael Cornfield has been named Vice President of Public Affairs.

BOONTON, N.J. -- Spending by businesses on wireless services accounted for over one-third of the corporate bill for telecommunication services in 2006, says a new market research report from Insight Research. By the close of 2006, total US business spending on telecommunications services reached just over $132 billion, and by 2011 business spending is forecasted to grow to nearly $154 billion, according to the new research study.

TORONTO, Canada -- The VoiceOver International Creative Experience - VOICE - is pleased to announce the participation of major sponsor, Voices.com, the voice marketplace, at the first ever voiceover experience, scheduled to take place at the Palace Station in Las Vegas, NV March 27th through March 31st, 2007. VOICE is the first of its kind, bringing all facets of the voiceover and voice acting community together.

WAYNE, N.J. -- The Ballantine Corporation, a New Jersey-based direct mail company, has recently formed a strategic alliance with direct marketing specialist, DME, in Daytona Beach, Fla. Ballantine is excited to announce the addition of personalized one-to-one marketing to its roster of direct-marketing solutions.

BOONTON, N.J. -- The US public Ethernet services market is expected to grow from $940 million in 2006 to over $5 billion in 2012, according to a new market research study from The Insight Research Corporation. With metro-area Ethernet services now available from virtually all major data service providers and wide-area Ethernet about to get a shot in the arm from the dominant carriers, the market is poised to take off.

TORONTO, Canada -- According to the audio experts at Voices.com, the voice marketplace, Americans new to advertising on the radio are buying broadcast radio commercial slots for the first time via Google's Audio Ads beta testing program. Agencies who used to go through talent agents are already making the transition to finding talent at online marketplaces due greatly in part because of an enormous push and subsequent validation of the market by Google.

VILLANOVA, Pa. -- What do you do if think you own a million dollar domain name and you want to sell it? The new service - DomainLiquidations.com - will promote and broker the sale of your premium domain name for you. Today's advertisement on page A6 of the Wall Street Journal (think expensive) reflects a major shift in how premium domain names are bought and sold.