ATLANTA, Ga. /eNewsChannels/ -- Lift361, LLC, a leading marketing analytics firm dedicated to empowering retailers' strategies and tactics with data, today announced its intent to develop Retail Decision Analytics solutions for Microsoft Dynamics CRM. These solutions will enable retailers to leverage their Customer Relationship Management (CRM) investment to drive sales lift.
ATLANTA, Ga. /eNewsChannels/ -- Lift361 debuts, a newly formed data analytics company. Lift361 is a spin-off of database marketing provider Integrative Logic. Ed Higdon, formerly the executive vice president and chief analytics officer for Integrative Logic, will serve as president and CEO for Lift361.
