HOUSTON, Texas — When “The Waitress” opened in theaters on May 2 the first 22,000 audience members received an exclusive coupon from online boutique Whiteflash.com. Movie-goers using that coupon are automatically eligible to win a pair of beautiful diamond stud earrings, valued at $1000. The grand prize winner will be randomly selected from eligible registrants on June 1.
The coupon, good for $50 off any purchase of $500 or above at Whiteflash, is part of a “goodie bag” to be distributed by major theaters in celebration of “The Waitress,” a romantic comedy starring CoverGirl’s Keri Russell (Mission: Impossible 3, Felicity), Nathan Fillion (Serenity) and Andy Griffith.
Whiteflash and FOX have partnered in the past to bring diamond giveaways to over 30 cities across the United States.
Heralded as “Lord of the Online Rings,” Whiteflash.com is an online boutique specializing in precision-cut diamonds and custom jewelry creations.
“The Waitress” coupon is good for one use only, by May 31, 2007. Grand prize winner will be posted at http://www.whiteflash.com “In the News” by 5PM CDT on June 1, 2007.
[tags]Whiteflash diamonds, Fox Searchlight Pictures, The Waitress movie, diamond jewelry giveaway[/tags]