eNewsChannels: Leveraging Smart Inc

VERO BEACH, Fla. /eNewsChannels/ — NEWS: Loren Weisman, a music business advisor and the author of “Music Business For Dummies” (ISBN: 978-1119049654), announces on June 29, Grind and Grape in Vero Beach will be hosting a book release party for Loren and the book. The new For Dummies(R) book is described as “your companion on your journey to the music career you want.”

It will take place from 7 to 10 p.m. at Grind and Grape at 925 Bougainvillea Lane, Vero Beach, FL 32963.

In addition to signing copies of the new book, an early “Happy Birthday” is going to be sung to Loren. What makes that stand out is that Grind and Grape is one of the only coffee and wine bars in the state of Florida that can legally sing that song. They have taken direction from Loren and now are correctly in line with the required licenses to not only sing “Happy Birthday” but also be able to have live and recorded music.

“Music Business For Dummies” is your companion on your journey to the music career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. You’ll learn how file-sharing, streaming, and iTunes have transformed the industry, and how to navigate your way through the new distribution models to capitalize on your work.

Leveraging Smart Inc., Loren’s new company with Steve Moreau, is also launching on that same night. Leveraging Smart is a Business & Entertainment Advisory Group assisting with products, projects and plans for established businesses and start-up ventures.

“Musicians can be leveraging smart with ‘Music Business For Dummies’ while other companies inside and outside of entertainment can benefit from a more direct and individualized approach to their projects, products and plans,” says Weisman. “It’s exciting to expand beyond music as Steve and I are showing that many of the concepts are universal.”

To order “Music Business For Dummies” (ISBN: 978-1119049654, paperback, 7×9, 432 pages, $24.99) online from the For Dummies(R) store visit:

For more on Leveraging Smart’s advising packages, speaking dates, their book and 2016 TV show in development, visit:

Grind and Grape is that coffee and wine bar by the beach. Located at: 925 Bougainvillea Lane, Vero Beach, FL 32963 (directions:

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Twitter: @LeveragingSmart


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